
In our vision of the Salvation Army, the community comes together to breathe life into the old, used, and discarded. We redesigned the Salvation Army to reflect this ideal, starting with our site. Our site makes use of derelict spaces within the urban landscape, primarily alleyways and abandoned spaces between buildings. Stacked and combined shipping containers comprise our structure: a 4-floor store, community center, and cafe.
From the street, passersby see the Salvation Army shield sandblasted on windows that span the second and third floors. On the ground floor, our cafe space is visible. There, coffee profits support the Salvation Army, and people can relax upon refurnished home goods. These pieces of furniture still feature untouched portions as reveals of the pieces’ former aesthetic; these portions show the transformations of the old objects, and the potential for customizing other old objects. Individuals can learn how to harness that potential in our community center events.

Behind the cafe on the ground floor, the community center provides a space for do-it-yourself workshops and other community events. The space accommodates speakers, performances, and more—it embodies our core concept behind community, and is thus branded as the “Heart” of Salvation Army.
All the upper levels of our design comprise the store portion. Four categories exist: women, men, kids, and home goods. Our walls include life-size figures that act as large paper dolls with wall decal clothing for children to play with. While the children interact with the dolls, they learn at an early age how to reuse clothing. A shield pattern covers the dolls as an extension of the Salvation Army brand.
Similarly patterned mannequins stand around the space. These mannequins feature clips and small hanger racks that customers can use to see how potential purchases look on a form without going to the fitting rooms. Those who do want fitting rooms can head towards the back of the floors, where they can use angled mirrors to view their clothing or sit in refurnished chairs for those waiting. Customers can also use an interactive element in which they can photograph themselves and potentially save those photos for display around the store. These photo displays serve as a way for the visitors to see the faces of those in the Salvation Army.
The checkout space again emphasizes the faces of the our “army” with a display behind the counter featuring a pattern of faces and the shield brand.
We hope this transformation makes the space more appealing, especially to those with ideas on different ways to use the space. For example, we envision our structure as another potential residential space, or totally converted to a community center. This once again speaks to the Salvation Army’s tendency to reuse and repurpose.
download PDF presentation here
Thanks for the posts Josh. Glad to see those outside the workshop getting engaged.